Cotswold based brewery, Hook Norton has brewed two celebratory cask beers to mark the 200th anniversary of the Battle of Waterloo and 800th anniversary of Magna Carta. Waterloo 200 and 25 Barons will form part of the Brewery’s Crafty Ales range, developed in order to respond quickly to customer needs and brew specific beers for special occasions.
Since its launch earlier this year, the Crafty Ales range has proved increasingly popular with the Brewery’s free trade and tied estate. So much so that sales of the 4.7% Red Rye Crafty Ale, which is red in colour and fruity in taste, has driven a 330ml bottled version to now be available, and soon a kegged Red Rye. The unique beer selection will be on constant rotation throughout Hook Norton’s pubs, with different tastes, aromas and styles being developed through the trial of different methods, raw materials, innovative hops and novel ingredients.
James Clarke, Managing Director (brewing) comments: “Project Crafty Ales has been underway since 2013 when we began experimenting with late hopping beers and small fermenters. We wanted to expand our range, and since then, the development of the range has gone from strength-to-strength. We’re delighted with the positive response we’ve received so far, and predict that the craft beers will be a big favourite with our current customers, whist appealing to a new type of customer too.”